Mission Statement

FESTIVALS ADELAIDE has been established as the peak industry body representing Adelaide’s 11 major arts and cultural festivals to establish Adelaide as the festival capital of Australia.

Festivals Adelaide’s shared aspiration is: To be recognised as having the world’s best cultural festival experience.

We will achieve our shared aspiration through our: 

Cultural imperative

To enhance our identity as The Festival State, with all of the richness that it brings in terms of culture, creative inspiration and collaboration, activation, State confidence and international connections.

Innovation imperative

Knowing the power of festivals to mobilise, connect and encourage experimentation, we seek to foster the conditions in which Adelaide can become the world’s most joined-up creative community, and the best place in which to trial new ideas.

Economic imperative

To grow the visitor economy and the creative industries – and to inspire the next generation of South Australians – creating livelihood opportunities as advanced and fulfilling as anywhere in the world.